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Sparking Creativity

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$62.95
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Description

How Play and Humor Fuel Innovation and Design blends popular culture and design theory, framed by a decade of scholarly research, highlighting how play and humor fuel innovation. Now, more than ever, we are in need of creative solutions to global problems, but creative skills and abilities decline over time without intervention and practice. Sparking Creativity provides empirically supported methods for embracing the often-trivialised domains of play and humor to increase our creativity.

Key Features

  • Explores the relationship between play, humor, and innovation.
  • Includes topical examples such as Seinfeld, Apples to Apples, and Adventure Time.
  • Organised into five main parts with engaging subsections.
  • Features informative, playful, and colourful illustrations to demonstrate concepts.
  • Written in a humorous and accessible style, targeting a broad audience.

Additional Information

The book encourages a playful approach throughout the design process to produce truly innovative solutions. It is aimed toward creative-minded entrepreneurs, designers, engineers, industry leaders, parents, educators, and students.